by Natalie Stoner There are myriad reasons for establishing social media profiles for your business. Social engagement creates value, that’s a given, but how does it accomplish this feat? Value can be created through: Building customer relationships and staying connected
Get your branding off the ground in three easy steps!
by Natalie Stoner You have a business. Now, you need to consider your branding. Brand is more than just your products and services, it is the emotional connection you have to your customers over time. Branding should inspire them, make
Branding 101: How Color Impacts Brand
by Natalie Stoner Color theory and psychology are very important to consider when creating or re-vamping a brand identity. People have an instantaneous reaction when seeing a color, therefore it is an important factor to take into account when branding